About us
Helping businesses see what their marketing is really worth.
CallTrackingServices is operated by Kirker Inc., a Southern California marketing technology company.
For many businesses the phone is where the money is — yet phone leads are the hardest to attribute. We started CallTrackingServices to give owners and marketers a simple, affordable way to connect every call to the marketing that produced it.
We run on an established, enterprise-grade call tracking platform and wrap it with straightforward plans, month-to-month billing, and a fully self-serve setup.
We use it ourselves. Founder and Strategic Marketing and Technology Advisor John Kirker runs the phones for his own companies and for all of his marketing clients on CallTrackingServices, so every feature is one we rely on every day.
What we believe
- Measure what matters. Calls, booked jobs, and revenue — not vanity metrics.
- No lock-in. Month-to-month plans and help porting your numbers if you ever leave.
- Self-serve first. Sign up, set up, and manage everything online, on your schedule.
From the founder
Every business should track its calls.
I track everything, and I recommend call tracking to all of my clients so they can reliably measure where their business comes from.
One client discovered that two advertising deals, each costing $25,000 per month, weren’t delivering results. They eliminated both and redirected funds toward other advertising and marketing. Their business more than doubled while they spent less. I have plenty of stories like this.
Beyond tracking the source, calls can be recorded, automatically transcribed, and analyzed with artificial intelligence. Those conversations give business owners valuable insight into what their customers and prospects want and need. They can also inspire content and marketing materials built around the questions people actually ask.
John Kirker · Founder, CallTrackingServices.com
“I’ve been using Call Tracking Services for over 10 years, and CTS has consistently given me a reliable way to track where my business comes from. From home shows, Google Ads, Craigslist, and social media to business cards and the phone number on my truck, CTS helps me see which sources are bringing in calls. I know where my business comes from because of CTS.”
Scott · Legacy Digital
“Call Tracking Services gives me a reliable way to see where PaleoZone’s business comes from. Whether customers find us through ads, organic search, social media, cards, or tastings at gyms, I can track which sources are generating calls. Knowing what’s working helps me make more informed decisions about how to promote PaleoZone.”
Dan Maher · Owner, PaleoZone
Ready to see which marketing makes your phone ring?
Set up in minutes. Month-to-month, cancel anytime.